• Reliance Mobile Phones Get Free Videos

    Reliance Mobile Phones Get Free Videos

    Techtree News Staff, Jan 09, 2009 1518 hrs IST

    Britain-based VAS provider Swanbaymtech to broadcast free content on Reliance handsets in an advertisement-supported model

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Reliance Communications, in collaboration with a British company, will provide free video content to subscribers.


The CDMA major is currently launching its GSM mobile service across the country in a phased manner. Reliance Communications has already introduced its GSM service in Mumbai, Punjab, and Rajasthan.


Reliance Communications said Britain-based value-added services (VAS) provider Swanbaymtech will broadcast free content on Reliance handsets in an advertisement-supported model.


"The application offers an outstanding video quality hitherto not experienced by mobile users. Our initiative will act as a launch pad for ad-funded videos in India," claims Krishna Durbha, head of Reliance Communications' VAS division.

 

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Discussion Board
(2) Comments
Dear Pal
,Mumbai, on Mar 26, 2009 12:51 PM
That's a Brilliant move considering the new wave of Advertising. Thanks to this, Video Advertising will become more affordable and targeted now.
Bijit Pawe
,North Lakhimpur, on Mar 09, 2009 01:27 PM
Its very very nice

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