Samsung's plan is to cater to the growing CDMA market where consumers want to constantly upgrade.
Its first open market phone in the CDMA segment, "Samsung Max" has been launched by Samsung Electronics.
The plan is to cater to the growing CDMA market where consumers want to constantly upgrade. Also, availability to the open market would further empower CDMA customers to choose the operator of choice.
The "Samsung Max", a sleek slider, is the first instance of a CDMA phone by Samsung being made available to subscribers of both Tata Indicom and Reliance Mobile.
The "Max" is a multimedia phone, catered to Indian needs. Some key features of the phone include: an Indian calendar, a panchang, a mobile prayer, a Cricket scorer, and a Hinglish SMS.
Security features include the usual Mobile Tracker and SOS alert, plus additional ones like Call lock that restrict others from making calls from- or receiving calls on- the owner's handset.
Specifications of the phone are: 1.9-inches 262K TFT large LCD, 1.3 MP camera, MP3/FM, Bluetooth, expandable memory, RUIM card support, and speaker phone among others. The phone comes standard with a stereo headset and a data cable.
As of now, "Max" is available only in Mumbai and Delhi. Samsung plans to expand availability to other large cities by next month.