• Wikia, Amazon Plan 'Wikiasari'

    Wikia, Amazon Plan 'Wikiasari'

    Techtree News Staff, Dec 26, 2006 1158 hrs IST

    Wikia, a for-profit corporation created by Wikipedia Founder, with financial backing from Amazon, plans to launch a search engine to rival Google, Yahoo!

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Wikia, a for-profit corporation created by Wikipedia Founder, Jimmy Wales, along with financial backing from online retailer - Amazon, is planning to launch a search engine that will leverage the user-driven model deployed by Wikipedia.

Reportedly, the search engine will be called "Wikiasari" deriving its name from 'Wiki' which is Hawaiian for 'quick' plus 'asari' which is Japanese for 'rummaging search'. Wales intends "Wikiasari" to compete with the likes of Google and Yahoo!. Apparently, the revenue model of the proposed search engine will also be advertising, just like Google and Yahoo!

With Google commanding nearly 50 percent of search traffic, and Yahoo! around 25 percent, Wales is hoping that the reputation of Wikipedia and the transparency of the user-driven approach will do the trick for "Wikiasari".

Besides, "Wikiasari" will add human editorial input rather than simply render search results based on popularity and other such algorithms.

According to Wales, "Wikiasari" will be designed to apply the 'wisdom of the crowd' to judging a Web page's value.

However, considering the Web is such a humungous entity, it would be rather difficult to come up with a comprehensive, editorially driven search engine, without infusing inputs by 'trusted users' in the form of 'clickstream/attention data'.

The Wikipedia community is said to be facing problems concerning command and control, and its not clear whether "Wikiasari" will also end up facing similar such problems.

However, the commercial version of "Wikiasari" is set to be developed through California-based Wikia Corp. A provisional launch is planned for Q1 2007.

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Discussion Board
(3) Comments
Nicholas Moreau
,Brampton, Ontario, Canad, on Jan 02, 2007 08:31 PM
This article is a little off, factually. - While Wikia's investors include Amazon, this search engine is not associated with Amazon in any way. - While Jimmy Wales had created a search engine concept a few years ago called Wikiasari, the new search engine is named Wikisearch. (search.wikia.com) Otherwise, the article is correct.
sum1
,london, on Dec 28, 2006 03:59 PM
keep ur mouth shut u wikipedia
Mike
,Prent, on Dec 27, 2006 06:36 AM
Great a search engine with all the flaws Wikipedia has. I got the slogan, "Serving the dregs of the internet".

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