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First Social Mapping Service in USA
Techtree News Staff, Nov 15, 2006 1456 hrs ISTBoost Mobile, along with a start-up, Loopt, has launched the first-of-a-kind location-based social mapping service in the US.
Boost Mobile, along with a start-up, Loopt, has launched the first-of-a-kind location-based social mapping service in the US.
The service, called "Boost Loopt", enables young mobile phone users to share their location, status messages, photos, and other on-the-go experiences with friends from their Boost Mobile phone.
It is learnt that this new mapping service will use the built in GPS satellite technology housed in most cell phones. Users can set their phones to alert them when the physical location of friends comes within 25 miles or less.
And unlike other social location services, "Boost Loopt" automatically updates the location of everyone in a private network of Boost customers, and displays that information directly on a map on the phone. The map displayed on the phone would show dots representing friends that have opted into the social networking service.
Speaking about the service, Craig Thole, Director of Value Added Services, Boost Mobile, said that fourteen to 25-year-olds are committed to their social circles, and constantly want to know where their friends are. They also comprise the majority of Boost Mobile's customer base.
Adding further, Sam Altman, Founder, Loopt, said that the young and social subscribers of Boost are the perfect audience to inaugurate this new and innovative service. Boost's tagline asks the question 'Where you at?' And now Loopt's social mapping service can answer that question for every Boost Mobile user.
Boost Mobile is offering "Boost Loopt" to its customers with Java-enabled handsets for free through the remainder of 2006. But starting January 2007, the service will be offered on a pay-as-you-go basis for $2.99 per month, with the first 30 days free.
Meanwhile, beginning November 20, Boost customers can download "Boost Loopt" directly from their Java-enabled Boost Mobile phone or from Boost LIVE at www.boostlive.com.
The service, called "Boost Loopt", enables young mobile phone users to share their location, status messages, photos, and other on-the-go experiences with friends from their Boost Mobile phone.
It is learnt that this new mapping service will use the built in GPS satellite technology housed in most cell phones. Users can set their phones to alert them when the physical location of friends comes within 25 miles or less.
And unlike other social location services, "Boost Loopt" automatically updates the location of everyone in a private network of Boost customers, and displays that information directly on a map on the phone. The map displayed on the phone would show dots representing friends that have opted into the social networking service.
Speaking about the service, Craig Thole, Director of Value Added Services, Boost Mobile, said that fourteen to 25-year-olds are committed to their social circles, and constantly want to know where their friends are. They also comprise the majority of Boost Mobile's customer base.
Adding further, Sam Altman, Founder, Loopt, said that the young and social subscribers of Boost are the perfect audience to inaugurate this new and innovative service. Boost's tagline asks the question 'Where you at?' And now Loopt's social mapping service can answer that question for every Boost Mobile user.
Boost Mobile is offering "Boost Loopt" to its customers with Java-enabled handsets for free through the remainder of 2006. But starting January 2007, the service will be offered on a pay-as-you-go basis for $2.99 per month, with the first 30 days free.
Meanwhile, beginning November 20, Boost customers can download "Boost Loopt" directly from their Java-enabled Boost Mobile phone or from Boost LIVE at www.boostlive.com.
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