• BenQ Coming to Mumbai!

    BenQ Coming to Mumbai!

    Nycil George, May 02, 2006 1742 hrs IST

    BenQ has announced the launch of its first "BenQ Zone" in Thane, Mumbai, that is expected to reach out to customers...

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BenQ has announced the launch of its first "BenQ Zone" in Happy Valley, Thane, Mumbai. The first BenQ Zone is expected to reach out to brand-conscious and digitally-inclined customers to help them make a pertinent choice.

The BenQ Zone will display a wide range of BenQ award-winning LCD monitors including wall mounting monitors, touch panel monitors and the latest in design and lifestyle with in-built speakers used by gaming enthusiasts. The BenQ LCD monitors are equipped with technologies like Senseye for enhancing the viewer experience, and Advance Motion Accelerator and Fast Response time for gamers.

According to the company after registering phenomenal headway post opening their first BenQ IT Zone in Delhi, plans are in the offing to conquer a strong footprint in the province of retail across pan-India.

Ish Bawa, head - marcom, BenQ India, said, "We thought that India is not actually ready for a concept like BenQ Zone, but the tremendous response we have received from our Delhi Zone has been an eye-opener. People are no more stuck to only basic models of 15-inch or 17-inch but also high-end models with multimedia abilities and high-end gaming PCs. They walk in and specifically ask for a particular requirement, and we now have a promoter who guides the customers to get the right requirement for their specific demands."

"The 20-inch model is fast moving specially as a substitute for the TV and also for high-end gaming. The customers can pick and choose after experiencing the feel at the store," Bawa said.

BenQ Zone is intended to be a platform to present the Hi-tech and Hi-touch IT products. It will showcase uniquely designed BenQ offerings such as LCD Monitors, Joybooks, keyboards and Optical Mice. There are plans to have an audio-visual room that will enable customers to have a home cinema kind of experience through a series of BenQ projectors installed in the room.

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Discussion Board
(7) Comments
Vinayak
,Mumba, on Jun 06, 2006 11:27 AM
Good Article but TT can you tell us about market size of LCD projectors in Mumbai as so many companies so many models and compare to these companies market looks to be small. Can we trust Company like BenQ than Sony,Panasonic ,NEC.What Say?
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RK CHAURASIA
,RAIPUR, on Oct 03, 2007 06:41 PM
EPSON is no. 1 in India
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vicky
,mumbai, on May 30, 2006 12:20 PM
i was waiting for n80 to launch in mumbai , n finally its being launch here n its a good cell phone, firstly when it was new it was for RS 32,OOO. , n now its for RS 28,000 . i m very happy n waiting its price 2 fall more.
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Jack
,Jackville, on May 03, 2006 03:50 PM
When is BenQ planning to go to other Cities?
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Ravi
,Pune, on May 02, 2006 08:33 PM
Good article TT. Dont you guys agree that we are a lucky generation to have so many facilities and so much of technology and business boom around us. All these companies are coming to our doorstep. I wonder when they will start door delivery of products. Just waiting for this news to appear on TT. good job guys keep it up.
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arc
,tvm, on May 03, 2006 02:23 AM
Ya.But nowhere near as lucky as the americans who get paid a lot more than we do and get all these products at half the price we have to pay here.
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Vinay
,Mumbai, on May 02, 2006 08:26 PM
Have been waiting for this for long now. Thanks Techtree for the good news. Will visit the Zone soon.
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