Following the duty cuts announced in the min-budget, Nokia has slashed prices by 5%-16% on its existing range of cell phones.
The prices of the new 1100 and the 6100 models are being slashed by 14% and 13.97%, respectively. While the price of the popular budget phone, 3315, is reduced to Rs. 3,710 from Rs. 4,000. Overall the reduction in prices range from Rs. 200 to Rs. 1700 across all the models. Prices of the high-end handsets, 9210i, 6600, 7250i and 6100 are being slashed the most, while the rest of the models are cheaper by around 5%.
As per the estimation given by Pankaj Mahindroo, the president of Indian Cellular Association, the street prices of cell phones in some part of India would be the lowest in Asia. However, due to high sales tax and octroi charges, the prices in states like Kerala, Bihar, Jharkhand, North-east, Orissa, Maharashtra, Gujarat, Punjab, Tamil Nadu and Karanataka would remain higher. While the prices in New Delhi, West Bengal, Uttar Pradesh, Haryana and Rajasthan would be among the lowest.
Mahindroo said over the next three weeks other handset manufacturers would also follow suite, as it was the ICA policy to pass on duty cuts to consumers within four weeks. He said that prices would come down by 7%-8% on average.
It is in the best interest of the consumer to play the waiting game till all the major brands slash their prices and then make the buying decision. No matter how varied the price cuts are, the consumer is certainly going to be the ultimate beneficiary followed by the cellular companies who are expecting a substantial boost in the subscriber base.