After the launch of the iPod touch, the market was flooded with several touchscreen enabled multimedia players. Cowon themselves have made quite a few of them. But all these models use flash based storage, which means they usually hit the ceiling at 64GB, as far as storage space is concerned. Cowon has now come up with the X7, which uses a 160GB micro drive, so that you no longer have to think twice before transferring data to your player. It also has a 4.3-inch touchscreen display, Bluetooth headphones support, built-in loudspeaker and Cowon's JetEffect 3.0 and BBE+ sound enhancement features. Let us see how it performs in the real world.