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Indians are SMS Freaks!
Techtree News Staff, Nov 25, 2009 1748 hrs ISTIndian Mobile Messaging Volumes to reach 191.6 billion messages in 2013
Gartner, an information technology research and advisory company, in a recent report has revealed statistics about the Indian Mobile Industry which has some interesting tidbits regarding the mobile messaging volumes in the country.
The report mentioned that even during the times of financial downturn, Short Messaging Services (SMS) and mobile voice services are proving resilient. According to the report, the volume of test messages in Japan and the Asia Pacific region will reach 1.9 trillion messages in 2009, showing a 15.5 percent increase from 2008. In 2010, SMS volumes are forecast to surpass 2.1 trillion, a 12.7 percent increase from 2009.
Gartner analysts said that messaging traffic and revenues continue to be driven by new subscribers in developing markets. Gartner says, in India, the Mobile Messaging Volumes will reach 191.6 billion messages in 2013. "Strong organic growth continues in Asia's developing markets, with marginal subscribers turning to low-cost messaging as an entry-level service," said Madhusudan Gupta, senior research analyst at Gartner. She added, "In the mature markets of the Asia/Pacific region, SMS has seen sustained healthy growth as a result of steady price declines and increasingly generous SMS and data bundles."
The report also says that Multimedia Messaging Service (MMS) traffic picked up in Asia during 2008, driven by reduced prices and increased uploading of pictures to social networking sites.
The report mentioned that even during the times of financial downturn, Short Messaging Services (SMS) and mobile voice services are proving resilient. According to the report, the volume of test messages in Japan and the Asia Pacific region will reach 1.9 trillion messages in 2009, showing a 15.5 percent increase from 2008. In 2010, SMS volumes are forecast to surpass 2.1 trillion, a 12.7 percent increase from 2009.
Gartner analysts said that messaging traffic and revenues continue to be driven by new subscribers in developing markets. Gartner says, in India, the Mobile Messaging Volumes will reach 191.6 billion messages in 2013. "Strong organic growth continues in Asia's developing markets, with marginal subscribers turning to low-cost messaging as an entry-level service," said Madhusudan Gupta, senior research analyst at Gartner. She added, "In the mature markets of the Asia/Pacific region, SMS has seen sustained healthy growth as a result of steady price declines and increasingly generous SMS and data bundles."
The report also says that Multimedia Messaging Service (MMS) traffic picked up in Asia during 2008, driven by reduced prices and increased uploading of pictures to social networking sites.
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shaik ibrahim
,hyderabad, on Nov 26, 2009 10:47 PM
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chand
,moradabad, on Nov 26, 2009 11:37 AM
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