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Adobe's Flash to Come to TVs
Techtree News Staff, Apr 21, 2009 1331 hrs ISTBy the second half of this year
Adobe, the maker of Flash, said that it is working on a new Flash platform that would be made available to set-top boxes and digital TVs.
For this programme, the company has tied-up with Broadcom, Sigma Designs and MediaTek-all of whom are in the business of making system-on chips for set top boxes. The program will be incorporated on the chips made by these companies. This will throw open a hitherto untouched market for Adobe Flash, which has traditionally been restricted to PCs and of late, mobile phones. In fact, almost 98 percent of PCs have flash installed. As for mobile phones, the shipments of devices enabled with FlashLite support is expected to cross the 1 billion mark in 2009, according to data compiled by Strategy Analytics. The report adds that by 2010, it is expected to more than double and reach a staggering 2.5 billion! The digital TV market too is growing and is expected to clock a 12 percent growth year on year till 2012 - in the U.S., according to latest data.
Adobe says the first devices will be for the digital televisions and will be seen later this year. These will be followed by set top boxes with the SoC chips. Strangely, Adobe has not listed any TV manufacturers who have agreed to incorporate flash. Competition is already there for Abobe on the form of Microsoft - which has Flash rival Silverlight in its kitty. However, Silverlight does not have the market penetration of Flash which has rather become the de-facto standard for displaying rich web content.
Expect the first devices supporting the new Adobe platform by the second half of this year, in the U.S.
For this programme, the company has tied-up with Broadcom, Sigma Designs and MediaTek-all of whom are in the business of making system-on chips for set top boxes. The program will be incorporated on the chips made by these companies. This will throw open a hitherto untouched market for Adobe Flash, which has traditionally been restricted to PCs and of late, mobile phones. In fact, almost 98 percent of PCs have flash installed. As for mobile phones, the shipments of devices enabled with FlashLite support is expected to cross the 1 billion mark in 2009, according to data compiled by Strategy Analytics. The report adds that by 2010, it is expected to more than double and reach a staggering 2.5 billion! The digital TV market too is growing and is expected to clock a 12 percent growth year on year till 2012 - in the U.S., according to latest data.
Adobe says the first devices will be for the digital televisions and will be seen later this year. These will be followed by set top boxes with the SoC chips. Strangely, Adobe has not listed any TV manufacturers who have agreed to incorporate flash. Competition is already there for Abobe on the form of Microsoft - which has Flash rival Silverlight in its kitty. However, Silverlight does not have the market penetration of Flash which has rather become the de-facto standard for displaying rich web content.
Expect the first devices supporting the new Adobe platform by the second half of this year, in the U.S.
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